-
Server-side tracking, explained: Stop losing your most important data
When you check your website traffic and see 50 conversions, but your payment processor shows you actually had 75... where did the other 25 go?
The culprit is usually not a bug in your code or your web analytics. It's a fundamental limitation of how tracking works. To fix it, you need to move beyond the browser: You need server-side tracking.
-
What website metrics actually matter, and which ones are vanity
Many founders and marketers have a dashboard that looks like a success story on the surface: The lines are trending up, the numbers are getting bigger, and everything seems great. But in reality, their revenue is flat, or their churn is creeping up, or they can't figure out why their latest campaign didn't result in any new customers.
This is the dashboard delusion that many fall into when checking website traffic: vanity metrics that make you feel good, but they don't tell you anything about the actual health of your business.
-
How to check website traffic
When people ask how to check website traffic, they are usually asking one of two very different questions:
First, there are the website owners who want to know how many visitors are actually showing up. They may have just launched something, or perhaps finally realized they've been flying blind for months.
-
Earn a free Pro account with our new affiliate credits!
The Clicky affiliate program launched in 2007, allowing users to earn 20% commission on every payment that every one of their referred customers ever makes. Today, we're adding something new.
We've always offered a small $5 reward for honest reviews of Clicky on your website as a simple way to kickstart your earnings. Back then we had plans starting at $20/year, so it wasn't too shabby at the time, but 19 years later... 😬. We've wanted to massively increase this reward for a while now, there was just one thing holding us back: the $10 cashout minimum that exists specifically to keep scammers at bay. Raising that limit would have hurt our regular users who want their payouts sooner, so we just never did it.
-
How Google Sign In / SSO affects new user conversion
Earlier this month, we added Sign in with Google.
In addition to better security, we wanted to make it as easy as possible to create a new Clicky account. This should result in more new user accounts being created, but what kind of numbers are we actually seeing?