How to track AdBlock visitors

Approximately 20% of people use adblockers, which also block trackers. This means that a significant portion of your traffic won't be logged by most services. Luckily for you, Clicky is not like most services.

Reverse proxy

With our reverse proxy analytics configuration, the tracking code and all tracking beacons will route through generic pathnames on your website's domain name, instead of ours.

Anti-adblock

This configuration acts an anti-adblock. Tracking will be much more reliable, as it will typically only be blocked by visitors do so manually. When we switched to proxy tracking for clicky.com, our numbers increased by almost 20%!

The Clicky difference

Other services may in theory support a similar set up, but our guides are fully dynamic, and generate the code for your specific site, rather than just giving you a template and having you figure out how to make it work for your site.

These dynamic guides are built into the tracking code page in your site preferences. Simply choose your server type or preferred method - Nginx , Caddy , Apache , .htaccess , and plain old PHP - and customize a few other options as needed. All the code is then generated for you. It's a bit more involved than standard tracking set up, but it's really just matter of getting the code into the right place, and it's absolutely worth it if you have the means.

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